The Vaatalya project was an immersive work-exchange engagement in Himachal Pradesh, working on-site to redesign their complete Squarespace web platform. Living and operating directly at the retreat allowed for daily collaboration with the stakeholders, iterating on real-time feedback to accurately reflect their brand ethos and offering set.
Key Tools & Technologies:
Squarespace
Make (Integromat)
ManyChat & WhatsApp API
Custom CSS & JS
8-Week Execution Timeline
Immersed in daily operations on-site in Himachal Pradesh. Conducted daily stakeholder discussions to evaluate guest feedback, understand retreat operations, map out the 10-page site architecture, and draft visual wireframes focused on the core “Quietcation” experience.
Initiated the complete Squarespace platform redesign. Structured dedicated landing experiences for Quietcation retreats, wellness workshops, naturalist experiences, and astronomy retreats—focusing on immersive visual layouts, clean typography, and minimalist content design.
Rebuilt all inquiry forms across the 10 pages for optimal conversion. Established webhook connections linking Squarespace form submissions to Make scenarios, bridging lead data into ManyChat for automated WhatsApp follow-ups and instant guest communication.
Ran live lead automation tests with the client, refining message timings and response triggers based on immediate operational feedback. Optimized mobile responsiveness, conducted cross-browser QA, and deployed the redesigned website live.
My Role & On-Site Responsibilities
Acted as the sole Web Developer and Automation Specialist during the 2-month work-exchange program. Worked alongside the client every day to translate operational insights into immediate site changes and automated communication systems.
Designed and built a 10-page Squarespace website featuring dedicated retreat pages. Architected an automated lead capture flow using Squarespace forms, Make, and ManyChat for structured WhatsApp follow-ups.
The Challenge
The primary challenge was capturing the serene visual essence of Vaatalya’s retreats—specifically Quietcation—while modernizing an outdated digital presence across 10 distinct offering pages.
In addition, inquiry responses were handled manually, creating communication delays. The objective was to replace manual follow-up with an automated, reliable WhatsApp messaging pipeline without losing personal touch.
Final Output
A fully redesigned, 10-page Squarespace website showcasing Quietcation retreats, wellness workshops, naturalist guides, and astronomy experiences with an immersive aesthetic.
A fully integrated lead automation system connecting Squarespace forms to Make and ManyChat, enabling instant, structured WhatsApp engagement for incoming inquiries and significantly streamlining operational workflows.
